Is it worth it to start your own clothing line?
I think that this question is the theme of the week. I received an email from a new reader yesterday, asking me if it would be worth it to go into the children’s clothing business at all. Today, I read this mom-entrepreneur’s blog post on how the entrepreneurial world is less-than-ideal.
As far as to whether it’s worth it to go into the children’s industry in particular – my main answer is that the decision is personal. Only you know what products you have in mind. You then have to do the research to find out if the market will take on your product. What is your niche? What will set you apart from the competition? How will you market your products and what price-point are you aiming for? Do you see yourself selling great designs at great prices or luxurious products for a higher price point? What sales and distribution channels will you use?
I definitely believe you have to have a niche. You have to have something unique and different enough to make people overlook your “newness” and take a risk on you.
As far as to whether it’s worth it to go into any kind of business for yourself, my answer is a hundred times over “yes”. Personally, I hate working for other people. Don’t get my wrong, I know how to play the game. I know how to hold a job and move up the rungs of the ladder. But I hated that life. I DO work a lot, a lot, a LOT harder now, but I get bigger rewards, and I see my kids about 800% more than I used to when I spent my days in an office building. And it’s humbling too!
I’ve made a zillion mistakes and have wasted a ton of money by starting my own business. But I’ve grown by leaps and bounds, and I’ve learned a zillion things from those zillion mistakes. I enjoy the journey, I enjoy challenging myself, and I’m starting to enjoy pushing myself outside of my comfort level.
All that being said, no business is worth going into if you don’t LOVE it. You have to love it to push yourself through years of hard work and little sleep.
Add comment August 20th, 2007